Fez, nestled in the heart of Morocco, is more than just a destination—it's a journey into time. The city is renowned as the country's spiritual and cultural capital. It invites travellers to immerse themselves in its vibrant traditions, unique atmosphere and endless discoveries. People celebrate traditions at every turn in Fez, a city steeped in culture. Hospitality: From a warm welcome with Moroccan mint tea [...]
Morocco is a land where every corner hums with colour, texture and tradition. From the tranquil artisan workshops of Fez to the vibrant souks of Marrakech in addition to the desert towns in the south, Moroccan craftsmanship reflects centuries of history, cultural fusion and storytelling. Moroccan crafts and souvenirs are vibrant expressions of a rich cultural heritage. They deserve to be celebrated as more [...]
Celebration of Chef Oussama on Labor Day On this International Labor Day, we honor the hands and hearts that make our riad and Fez Cooking School a warm, welcoming, and inspiring place. Today, we celebrate the remarkable journey of one of our own. Chef Oussama, whose story embodies growth, dedication, and quiet ambition. Oussama first joined us as a trainee, stepping [...]
Eid al-Fitr, known in Morocco as “Aid Sghir” (the Little Eid), is one of the most anticipated celebrations of the year. Marking the end of Ramadan, this holiday is a time for joy, gratitude, and togetherness. Moroccan families come together to pray, share meals, and celebrate in a way that blends religious devotion with deep-rooted cultural traditions. The Spiritual Beginning: Eid Prayer The [...]
The role of women in Moroccan society Moroccan women have always played a vital role in society, skilfully balancing traditional responsibilities with increasing participation in the workforce, politics, and entrepreneurship. Their traditional responsibilities have centred around the family, community and home. However, in recent decades, there has been a gradual shift towards increased access to leadership roles, work and education. Today, Moroccan women are active [...]
The Art of Calligraphy Arabic calligraphy is an art form that captures the essence of culture, history, and spirituality. As you travel through the vibrant streets of Fez , you may find that Arabic calligraphy adorns everything from ancient mosques to modern cafes. Each stroke tells a story and reflects the rich heritage of the Arab world. Imagine wandering through a [...]
It's great to see that sustainable travel is now a top priority for eco-conscious travellers, and Riads, especially the amazing Riad Palais Amani, are leading the way. These traditional Moroccan Riads are more than just places to stay. Cultural heritage and sustainable practices are steeped in Riads, and they reduce their environmental impact. Sustainable Hospitality in Moroccan Riads Energy efficiency is a top priority. Many [...]
The Ritual of Henna in Morocco The henna ceremony in Morocco is a significant cultural tradition with deep-rooted meaning within Moroccan society. This ceremonial event is a vital part of the wedding preparations and is an essential ritual for the bride. The application of henna, a natural dye derived from the Lawsonia inermis plant, symbolizes joy, fertility, and protection against evil [...]
Moroccan tea is a traditional beverage with deep cultural significance. This delightful infusion is a symbol of hospitality and social interaction within Moroccan society. Moroccans prepare it with a blend of green tea and fresh mint leaves. In the winter months when mint is less available people use other herbs to continue the tradition. The combination of Moroccan tea and absinthe [...]
The Annual Event Pure Life Experiences is not just a simple gathering. It’s a transformative journey that brings together the most innovative minds in the travel and experiential industry. Set against the stunning backdrop of Marrakech, this event offers unparalleled networking opportunities, inspiring talks, and immersive experiences that will ignite your passion for adventure. Attendees can expect to engage with thought [...]
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